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We write about topics like Digital Media, Content Marketing and Native Advertising. If you like our posts, follow us in social media or subscribe to our newsletter!

How Facebook Can Inspire Media To Grow Their Business

Online media must adapt to new trends, learn from big players, and move their user experience strategy to a new level. /../

Global Interest For Publisher Collaboration

The interest for Strossle’s platform for publisher collaboration, called the Accelerator, was big. The Accelerator is a data driven cross promotion network for publishers. By recommending publishers best content on affiliated media sites, publishers... /../

Will your fridge recommend you what to buy? Ideas from Recsys 17

Hi, Max! In short - what is a recommendation system? - A system that concludes from data to figure out what will be the most useful or interesting thing right now for a person, and then gives recommendations based on that. /../

Planning the distribution of content more important today

Focus on quality and distribution is growing. The amount of free content online doubles every ninth to twentieth month (depending on what study you read). And as the ability to read the content is finite, companies find that it is hard to distribute the... /../

Paid reach added 800% more page views to true native campaign.

The Family & Business Club Penati is a private club, situated in pleasant and quiet surroundings in Bratislava, Slovakia. The number of members is restricted to 275, which is the maximum that can be accommodated while maintaining the club’s top-quality... /../

Leading the way to the future of money

Pecha what’cha? /../

Strossle’s Algorithm School - an opportunity for publishers to stay in tune with development

The first session was held in June and since then hundreds of media professionals have attended Strossles Algorithm School for media companies. The session is aimed at everyone in the company that wishes to keep up with the technical development and are... /../

The Art of Great Content Recommendations

To offer some concrete insights in this short article I will narrow down to relevance in the sense of similarity, i.e. “relevant articles should cover similar things”, which is something we see a lot of in the media industry. /../

Guide: The 10 Best Performing Native Ads in 2017

Last year Strossle distributed more than 10,000 creatives (different ads) in 10 European countries. We know from data that the visitors we deliver to content marketing are much more engaged than visitors coming from social platforms (they spend 120% more... /../

THE CASES YOU WERE LOOKING FOR: CONTENT MARKETING IN 7 DIFFERENT INDUSTRIES

Content comes in all shapes, forms and sizes, distributed through a massive amount of channels (just to name some of the digital channels: corporate site, brand site, landing pages, in-site channel, Facebook page, Pulse, Youtube channel, different social... /../